2-3 working day delivery from Galway just €4.95 (island of Ireland). Click for details.

About

Jiminy Eco Toys is an Ireland's eco toystore - a social enterprise on a mission to inspire a playfully sustainable world, by making it easy to choose a gift that delights both the child and their planet.

Named after Pinocchio's conscience Jiminy Cricket, Jiminy Eco Toys was founded by Sharon Keilthy in 2018, and was taken over by mum of 3 and long time customer of the store, Bobbi Cotter, in late 2024. With a strong belief in sustainability, and the important work a child does through their play, Jiminy Eco Toys work hard to bring you toys that are the very best for the planet and your little ones.

Over years later, it's been an incredible whirlwind of an experience and the Jiminy team is so proud of all they've achieved, including:

  • Empowering 15,000 unique customers to choose a gift that delighted both the child and their planet 💚 🌍
  • Displacing over €2.5 million of regular toys with climate-kind minimal-waste toys, with a carbon impact like protecting 4,500 mature trees from deforestation 🌳🌲
  • Spreading info and inspiration on sustainability to people across Ireland and to the global toy industry, by organising and speaking at events, including the world's biggest toy trade fair Spielwarenmesse, where Sharon has been a main-stage speaker the past 2 years 💡🌈

 

The toy industry is just starting towards sustainability:

  1. Unsustainable materials: 90% of toys are still from new plastic:
    • Extracting and refining the oil to make this releases so much CO2, it would take 1 billion trees[1] to absorb it all;
    • Most plastic toys are mixed materials and can't be recycled.
  2. High toy-miles: 80% of toys are made in China - that's 22,000km of transport, adding another 20% to their carbon footprint.

Jiminy Eco Toys offers a refreshing alternative:

  • Sustainable materials: Natural materials - not just wood but also innovative bio-plastics (100% from plants), recycled cardboard, and paper - or safe recycled plastics.
  • Low toy-miles: Made in Europe - a maximum of 2,000km 'toy-miles' - 10 times fewer than China.
Jiminy's eco toys are also educational...well-designed and well-made...and fun!
Here's great overview video about us, made by the EU:

 

[1] https://jiminy.ie/blogs/news/plastic-free-why

[2] https://chemtrust.org/phthalates-human-health/

Jiminy Eco Toys is an Ireland's eco toystore - a social enterprise on a mission to inspire a playfully sustainable world, by making it easy to choose a gift that delights both the child and their planet.

Named after Pinocchio's conscience Jiminy Cricket, Jiminy Eco Toys was founded by Sharon Keilthy in 2018, and was taken over by mum of 3 and long time customer of the store, Bobbi Cotter, in late 2024. With a strong belief in sustainability, and the important work a child does through their play, Jiminy Eco Toys work hard to bring you toys that are the very best for the planet and your little ones.

Over years later, it's been an incredible whirlwind of an experience and the Jiminy team is so proud of all they've achieved, including:

  • Empowering 15,000 unique customers to choose a gift that delighted both the child and their planet 💚 🌍
  • Displacing over €2.5 million of regular toys with climate-kind minimal-waste toys, with a carbon impact like protecting 4,500 mature trees from deforestation 🌳🌲
  • Spreading info and inspiration on sustainability to people across Ireland and to the global toy industry, by organising and speaking at events, including the world's biggest toy trade fair Spielwarenmesse, where Sharon has been a main-stage speaker the past 2 years 💡🌈

 

The toy industry is just starting towards sustainability:

  1. Unsustainable materials: 90% of toys are still from new plastic:
    • Extracting and refining the oil to make this releases so much CO2, it would take 1 billion trees[1] to absorb it all;
    • Most plastic toys are mixed materials and can't be recycled.
  2. High toy-miles: 80% of toys are made in China - that's 22,000km of transport, adding another 20% to their carbon footprint.

Jiminy Eco Toys offers a refreshing alternative:

  • Sustainable materials: Natural materials - not just wood but also innovative bio-plastics (100% from plants), recycled cardboard, and paper - or safe recycled plastics.
  • Low toy-miles: Made in Europe - a maximum of 2,000km 'toy-miles' - 10 times fewer than China.
Jiminy's eco toys are also educational...well-designed and well-made...and fun!
Here's great overview video about us, made by the EU:

 

[1] https://jiminy.ie/blogs/news/plastic-free-why

[2] https://chemtrust.org/phthalates-human-health/